Last Updated: October 14, 2025

1. Introduction

Welcome to Cape Refractory Industries ("we," "us," or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy applies to all information collected through our website (https://www.caperef.co.za), and/or any related services, sales, marketing, or events (we refer to them collectively in this Privacy Policy as the "Services").

This Privacy Policy will help you understand what information we collect, how we use it, and what rights you have in relation to it. Please read this Privacy Policy carefully.

2. What Information Do We Collect?

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and services, when you participate in activities on the Services, or otherwise when you contact us.

The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:

• Personal Information Provided by You. We collect names; phone numbers; email addresses; mailing addresses; job titles; and other similar information.
• Information from Customer Surveys. We may collect information you provide in our customer surveys, which may include your date of birth, gender, driver's license status, and residency information.
• Information automatically collected. We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
• Cookies and Similar Technologies. We use cookies and similar tracking technologies to collect and store your information.

3. How Do We Use Your Information?

We use personal information collected via our Services for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations.

We use the information we collect or receive:

• To respond to your inquiries and provide you with our services.
• To send you marketing and promotional communications. We and/or our third-party marketing partners may use the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt-out of our marketing emails at any time.
• For our business purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Services, products, marketing, and your experience.
• To protect our Services. We may use your information as part of our efforts to keep our Services safe and secure (for example, for fraud monitoring and prevention).
• To comply with legal and regulatory requirements.

4. Will Your Information Be Shared With Anyone?

We may process or share your data that we hold based on the following legal basis:

• Consent: We may process your data if you have given us specific consent to use your personal information for a specific purpose.1
  
  
• Legitimate Interests: We may process your data when it is reasonably necessary to achieve our legitimate business interests.2
  
  
• Performance of a Contract: Where we have entered into a contract with you, we may process your personal information to ful3fill the terms of our contract.4
  
  
• Legal Obligations: We may disclose your information where we are legally required to do5 so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.
  
  
• Vital Interests: We may disclose your information where we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person and illegal activities, or as evidence in litigation in which we are involved.

More specifically, we may need to process your data or share your personal information in the following situations:6

• Vendors, Consultants and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents who perform services f7or us or on our behalf and require access to such information to do that work.
  
  

5. Do We Use Cookies and Other Tracking Technologies?

We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Policy.

6. How Long Do We Keep Your Information?

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).

7. How Do We Keep Your Information Safe?

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security, and improperly collect, access, steal, or modify your information.

8. What Are Your Privacy Rights?

In accordance with the Protection of Personal Information Act (POPIA), you have the right to:

• Request access to your personal information.
• Request correction of the personal information that we hold about you.
• Request erasure of your personal information.
• Object to processing of your personal information.
• Request restriction of processing of your personal information.
• Request the transfer of your personal information to you or to a third party.
• Withdraw consent at any time where we are relying on consent to process your personal information.

If you would like to exercise any of these rights, please contact us at the contact details below.

9. Updates to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date and the updated version will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.

10. How Can You Contact Us About This Policy?

If you have questions or comments about this policy, you may contact us at:

Cape Refractory Industries
Address: 34 Gemini Street, Brackenfell, 7560, Cape Town
P.O. Box: 213, CapeGate, 7562
Telephone: 021 982 7484